I enjoy translating from science language into events language
20+ years in the industry, and counting
I have an MSc in International Events Management and an Associate Degree in Linguistics (Cognitive Linguistics focus)
I'm the Author of 10 Principles of Strategic Event Planning and the first ever course on Event Psychology
Back when Meeting Architecture, a manifesto was making waves, I translated it for Russian readers
I also created the MPI Academy’s Event Psychology Strategist certification course
VP Events at Bescy, a global nonprofit for behavioral science
Speaker at leading industry events including SITE, IMEX, IBTM, Skift Meetings, and more
Recognized as Top 100 Smart Women in Meetings, a MeetingsNet ChangeMaker, and 2022 Meeting Professional of the Year
A lifelong fan of the show Friends (could probably win a trivia contest!)
I've lived in 9 cities, 3 countries across 2 continents (ask me for pack‑and‑move survival tips!)
I’m delighted to have completed Victoria Matey's Event Psychology Lab e-Learning course! Filled with science-backed tools to create remarkable and memorable events, I have lost count of the number of actionable tips and tricks I have learned! I would highly recommend this course to both seasoned #eventprofs and newcomers to the industry!
Victoria knows everything there is to know about behavioral science and the psychology of events...and when she talks, I listen! I encourage you to do too, because you will definitely learn things that will elevate your events to a new level.
Victoria's work and insights are invaluable for event professionals who want to build meaningful experiences. Understanding proven behavioral science principles are no longer a nice to have skill for event marketers, it's a must have, and Victoria presents them in a way that is easy to understand and apply to our work right away.
Victoria Matey is a fantastic speaker and her tips on event psychology are very practical and applicable to our daily jobs!
Victoria is one of the most knowledgeable #eventprofs I know in the field of the behavioral psychology. We may feel or guess intuitively that some actions may change the behavior, but Victoria will always find scientific justification why something has to be done a certain way to ensure your event marketing attracts maximum attention and participation at events.
I am a huge fan of your work, I think it is so relevant to what we need to do to move forward successfully in the events world.
I'm a bit obsessed with Victoria Matey's work on how to use psychology and the way that the brain works in events.
Dear friends! I know that many of you have faced a new challenge of converting whatever you have been doing face-to-face to online. Like me, you might have been looking for a virtual platform for your new needs. I would like to thank Victoria Matey and to recommend her as a super professional event consultant.
She is one of a kind and her ideas and experiences are fascinating.
Anyone not digging deep to better understand how people think, learn and behave is missing out on huge opportunities. One of the biggest opportunities is following Victoria Matey on LinkedIn for insights and thought leadership...
Big fan of this piece by Victoria Matey featured in Exhibitor Group's latest issue of Exhibitor Magazine. It's a must-read for anyone thinking critically about how to design event experiences with the brain in mind. 🧠 ✨ I deeply admire how she bridges science and strategy to elevate booth engagement in smart, meaningful ways.
If you work in events and are not already following this Event Psychology Advisor you are missing out! Victoria is a practitioner who uses proven scientific research to design brain friendly experiences that attract, truly engage, and care for your attendees!
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